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You may have heard about businesses that have succeeded in getting fabulous results using gamification strategy in their business. In this article, you will learn how to easily add gamification to your Shopify business.
Gamification has existed in many areas of life for as long as civilization has existed. Remember when Mary Poppins said: “In every job that must be done, there is an element of fun. You find the fun and SNAP! the job’s a game!” She knew all the way back in the 1960s that anything could be turned into a fun activity by making it into a game.
In addition to goodwill and idea, customers’ satisfaction is always at the center of nowadays growth of e-commerce businesses. But could you ensure the satisfaction that leads to loyalty and long-term satisfied customer relationships?
We used to have little bakery shops where the owner was your childhood friend or the father of your best friend. The good connection, awareness about your preferences, growing interests, or difficulties were part of the visit to the shop.
The main problem nowadays is that the amount of data we gain or that is created – and that’s the same in every sector – is enormously huge. The customers’ data you have collected in your business should provide you with some knowledge that helps you to make better decisions.
The new data often replaces the old data or makes older data invalid. Therefore all new links and analytics have to be created continuously in order to keep up with the changes and insights we gain from new data and every day we have to re-think the decisions in order to make valid decisions.