Lead enrichment

Generate, score, enrich leads in one platform.

Instantly enrich B2B and B2C leads with job titles, company details, demographics, social profiles, and more. Qualify faster, personalize smarter, and automate your entire sales process without extra tools or coding.

Teams of all sizes love Formaloo

Formaloo is trusted by Fortune 500 companies, and thousands of growing businesses worldwide.

Customer story · Biohardware

“Without a doubt, forms that offer customization and logic are the future in generating new qualified leads and Formaloo is the right choice!”

Marco Querini
CEO, Biohardware Comercio E Servicos

Rated 4.8/5 on G2, Capterra, GetApp

1,000+ verified teams use Formaloo to automate workflows, collect better data, and deliver faster results.

Formaloo awards on G2, Capterra and GetApp

Lead generation

Stop missing leads. Build forms that convert.

Create beautiful, high-converting forms in minutes. Capture qualified, verified, and now AI-enriched leads who are ready to buy, not just email addresses. Personalize every interaction and grow your revenue faster, at a lower cost.

Scoring

Automated lead scoring

Score leads instantly using enriched attributes: revenue, role, location, age, industry, and more.

Automated lead scoring

Prioritize

Prioritize high-value prospects

Use Formaloo’s automated lead scoring and enriched attributes to identify your hottest prospects instantly. Segment and route leads based on engagement, demographics, company size, industry, revenue, and actions inside the form. Spend time only on leads that convert.

Prioritize high-value prospects

Qualification

Convert website visitors into qualified leads

Stop wasting time on fake emails and low-quality prospects. Use advanced field types, real-time email verification, enrichment signals, and logic-based qualification. Boost conversion rates and maximize ROI.

Convert website visitors into qualified leads

Follow-up

Follow up with automated email notifications

Build custom CRMs and automated sales funnels without coding. Trigger follow-ups, reminders, and targeted emails based on lead score, enriched attributes, or behavior. Nurture every lead, automatically.

Follow up with automated email notifications
Automated lead scoring
Prioritize high-value prospects
Convert website visitors into qualified leads
Follow up with automated email notifications

Lead capture

Turn website visitors into leads

Create seamless, personalized form experiences that drive conversions and grow your sales pipeline consistently.

Drag-and-drop builder

Build stunning, high-converting lead magnets in minutes using 30+ field types and full visual customization.

Real-time notifications

Get instant alerts for every submission so your team can respond faster and close more deals.

Partial submission

Recover lost leads with automatic partial submissions, and follow up with visitors who started but didn’t finish.

Conditional logic

Ask only the right questions. Personalize every step of the form to get richer data and higher-quality leads.

100% white labeled

Embed fully branded forms on your website with custom domains, branding, colors, layouts, and custom SMTP.

Custom CRMs

Build your own no-code CRM with pipelines, dashboards, conditional emails, automations, and charts tracking every stage of your sales funnel.

Integrations

Integrate with your favorite tools or apps

Connect Formaloo to 5,000+ tools like Google, Slack, and more. Easily turn your forms into powerful workflows.

Google Sheets

Outlook

Slack

Zapier

HubSpot

Salesforce

Stripe

Airtable

Dropbox

Monday

Notion

Google Calendar

Mailchimp

Make

Asana

Jira

Google Drive

Active Campaign

Calendly

Intercom

Templates

Start with a lead generation form template

Stop guessing who your leads are. With Formaloo AI Lead Enrichment, every email submitted through your forms becomes a 360° profile.

Newsletter signup form template

Template 01

Newsletter signup form

Grow your audience and keep subscribers engaged with updates, promotions, and curated content delivered right to their inbox.

Use template →
Lead generation form template

Template 02

Lead generation form

Offer gated content, capture high-intent leads, and nurture them into future customers.

Use template →
Resources

Tips to build powerful forms

Read actionable guides to improve your lead capture and qualification strategy.

Article

How to start a lead generation business

Learn how to identify, attract, and convert potential customers in a competitive market.

Read article →

Article

The ultimate guide to lead generation

A complete framework for creating a sustainable, scalable lead generation engine.

Read article →

Article

8 best lead generation tools

Compare the top tools, techniques, and best practices for capturing quality leads.

Read article →
FAQ

Questions & answers

Get answers to the most common questions about Formaloo’s lead generation & enrichment tools.

Do I need any coding experience to use Formaloo?
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How can Formaloo help me generate high-quality leads?
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Can I customize forms to match my brand?
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Does Formaloo integrate with other services?
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Does Formaloo offer conditional logic?
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Can users partially complete forms and return later?
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How can I share my forms?
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What kind of forms can I create with Formaloo?
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Can I control who accesses my forms & data?
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Transform your leads into customers today!

Sounds fantastic, right?