Smarter surveys with cleaner design

Create clean, compact surveys that capture real insights

Design surveys that match your brand, fit beautifully into any page, and feel seamless inside your website. Powered by AI, smart logic, and automation to turn every response into meaningful insight.

Recognized by leaders. Loved by customers.

More than 200,000 surveys were conducted in Formaloo by more than 10,000 companies in the past year alone!

Customer story · City & County Healthcare Group

“Formaloo is a top-notch customer engagement platform allowing the creation pleasing forms, quizzes, customer portals, and even CRM systems without requiring any coding expertise.”

James Roberts
Business systems and analytics Director, City & County Healthcare Group

Rated 4.8/5 on G2, Capterra, GetApp

1,000+ verified teams use Formaloo to automate workflows, collect better data, and deliver faster results.

Formaloo awards on G2, Capterra and GetApp

Survey builder

Build surveys that fit your brand and deliver deeper insights

Formaloo helps you design surveys that match your brand, fit perfectly into your website, and collect deeper feedback with AI-powered logic and automation. Turn every response into clear, actionable insight.

Branding

100% customizable & AI-powered personalization

Add your branding to your surveys, adjust layouts, and create polished forms that match your website. Personalize experiences with AI to engage users and increase conversions. Send automated, custom email notifications to re-engage users and strengthen your brand.

100% customizable & AI-powered personalization

Logic

Powerful logical branching and calculation options

Show relevant questions to the right audience and skip what doesn’t matter. Use smart branching, answer piping, and automatic calculations to create personalized experiences that feel seamless on your website and drive higher engagement.

Powerful logical branching and calculation options

Collaboration

Collaborate on survey data with powerful access control

Build live dashboards in Table, Kanban, or Chart views. Control who sees what with precise permissions, so everyone accesses only the data relevant to them.

Collaborate on survey data with powerful access control
100% customizable & AI-powered personalization
Powerful logical branching and calculation options
Collaborate on survey data with powerful access control

Quick start

Create a branded survey in 20 seconds!

Build branded surveys with 40+ question types, flexible layouts, and smart logic. Capture deeper insights with forms that fit perfectly into your website.

Visual logic & calculation

Tailor the survey experience based on individual responses for a more personalized experience. Show/hide questions depending on previous answers, personalize it with answer piping, and calculate variables easily with custom formulas.

Pre-populate fields

Easily populate custom information with URL parameters, answer piping and hidden fields. Create a survey that people enjoy filling out. Save time by auto-filling fields with information you already have about the respondents.

Custom domain

Create 100% white-labeled surveys hosted under your own domain and brand name. Customize your surveys with your logo, styles, custom CSS, custom JS and custom emails. Protect your brand at every step.

40+ Question types

Over 40 diverse question types to capture the exact feedback you need. From multiple-choice and open-ended questions to advanced options like ratings, image choices, and file uploads, Formaloo gives you the flexibility to collect a wide range of data.

Partial submissions

With partial submission and auto-save, you can track and recover lost leads and understand the motives behind their disengagement. Capture incomplete form submissions and allow your audience to pick up where they left off with auto-save and resume support across multiple devices.

Secure cloud storage

Keep your data and files safe and secure with enterprise-grade security practices. Formaloo prioritizes security with AES-256 encryption, both in transit and at rest, to ensure only authorized access. Formaloo on-premise even lets you host your whole survey solution on your own servers.

Templates

Start with a template

Takes two clicks and a smile :) Save time and effort by using our expertly crafted survey templates for maximum response rates. Customize it, add your questions and start gathering valuable data.

CSAT survey template

Template 01

CSAT survey

Find out how satisfied your customers are with this customer satisfaction survey template.

Use template →
NPS survey template

Template 02

NPS survey

Customize net promoter score survey template to measure your customers' loyalty.

Use template →
Feedback survey template

Template 03

Feedback survey

Select the feedback survey template to collect deeper insights and drive better actions.

Use template →
Post event feedback survey template

Template 04

Post event feedback survey

Measure the success of your events with a user-friendly design and multiple question types.

Use template →
Employee satisfaction survey template

Template 05

Employee satisfaction survey

Gain a deeper understanding of your employees' perceptions and experiences with our employee satisfaction survey template.

Use template →
Market research survey template

Template 06

Market research survey

Understand your audience's needs and preferences to craft impactful products.

Use template →
Integrations

Integrate with your favorite tools or apps

Connect Formaloo to 5,000+ tools like Google, Slack, and more. Easily turn your forms into powerful workflows.

Google Sheets

Outlook

Slack

Zapier

HubSpot

Salesforce

Stripe

Airtable

Dropbox

Monday

Notion

Google Calendar

Mailchimp

Make

Asana

Jira

Google Drive

Active Campaign

Calendly

Intercom

Resources

Unlock the secrets of great surveys

We're there to help you on your survey making journey. Check out these resources for better surveys.

7 ways conditional logic can increase conversions

Article

7 ways conditional logic can increase conversions

Are you looking to increase your conversion rates? Look no further than conditional logic forms. These forms are the unsung heroes that can significantly impact your results.

Read article →
70+ engaging feedback survey questions

Article

70+ engaging feedback survey questions

Ever felt like you’re flying blind when it comes to your product? You’re not alone. Many businesses struggle to understand what their users truly need. That’s where feedback surveys come in!

Read article →
9 ways to make more engaging surveys

Article

9 ways to make more engaging surveys

Let’s be honest: traditional ways of creating a survey are boring and time-consuming. And besides, no one likes to sit through and fill out a dull survey unless you’re Sheldon Cooper!

Read article →

AI Analyst

The fastest way to read a survey

Skip the row-by-row scroll. Your AI Analyst turns responses into a report with charts and key findings.

FAQ

FAQs

Read the answers to the most frequently asked questions about our survey builder.

What is the best free AI-powered survey maker for businesses?
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Which free survey maker offers advanced AI features for better insights?
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How can I create smarter surveys with AI-powered analytics?
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What are the best free survey tools for collecting valuable feedback?
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Which online survey maker allows unlimited responses for free?
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How can I create an interactive survey for free without coding?
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What are the top-rated online survey tools for businesses?
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How do I design a customer survey using AI for better engagement?
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Which free survey builder comes with ready-to-use templates?
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How to choose the best survey tool for your business needs?
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What is the best free survey generator for gathering accurate responses?
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Which survey tools offer AI-powered analytics for smarter decisions?
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How can I create professional surveys without paying for software?
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Which no-code survey maker offers advanced conditional logic?
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How can AI help generate effective and engaging survey questions?
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What are the best survey makers that integrate with Google Sheets?
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Which free survey tool is best for collecting customer feedback?
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What is the best survey software for improving employee engagement?
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Which survey tools support branding and white-labeling for businesses?
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What are the best survey tools with real-time reporting and insights?
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Create surveys people love to complete

Ready to make your surveys more beautiful?