The importance of a student satisfaction survey

Student satisfaction promotes both academic achievement and retention of the students – elements every university cares about. Attracting top talents, creating a positive student experience, and giving the best education possible is high on the priority list. Universities constantly try to improve the student experience and attract top talents.


The best way to understand where you need to improve students’ experience you need to get feedback from them. The best way to do it is by carrying out a student satisfaction survey. This powerful tool gathers student feedback on students’ experiences, opinions, and needs within the university.

This blog discusses the student satisfaction survey, its benefits, and how to make an effective one with Formaloo. The student satisfaction survey is a tool used to gather feedback from students about their experiences.

It helps educational institutions understand the needs and concerns of their students. With Formaloo, you can create and share a survey to get feedback on how to make students happier.

What is a student satisfaction survey?

The student satisfaction survey is a structured questionnaire for students enrolled in higher education institutions.

It aims to gather feedback on various aspects of the university experience, such as:

  • Academics: Course content, teaching quality, learning resources, support services.
  • Campus life: Student facilities, extracurricular activities, sense of community, safety.
  • Support services: Academic advising, career counseling, mental health resources.
  • Overall experience: Meeting expectations, value for money, preparedness for future careers.

By capturing students’ perspectives, universities can identify areas of strength and areas for improvement, ultimately enhancing the quality of education and student life.

Who should be using this survey?

This type of survey is valuable for a variety of stakeholders within the university:

University administrators

To use the data to identify areas for improvement, set strategic priorities, and allocate resources effectively.

Faculty and staff

To understand what students need and like, teachers can adjust how they teach, provide support, and engage with students.


To have their voices heard and contribute directly to shaping their university experience.

Prospective students

To access information on student perceptions, helping them make informed decisions about their educational journey.

5 Benefits of student satisfaction survey

Here are the key benefits carrying out a student satisfaction survey offers:

Improved student experience

By identifying areas of student dissatisfaction, universities can implement targeted improvements that directly enhance the student learning experience and contribute to higher satisfaction levels.

Enhanced decision-making

Data from the survey provides objective insights to inform strategic planning, resource allocation, and policy development within the university.

Increased student engagement

When students feel heard and valued, they are more likely to participate in university activities. This helps to foster a positive campus atmosphere.

Benchmarking and competitive advantage

Universities can compare their performance with others to identify strengths and weaknesses. This allows them to stay competitive. This information helps universities understand areas where they excel and areas where they can improve.

By knowing how they measure up to other institutions, universities can make strategic decisions to enhance their performance. This helps them stay competitive.

Demonstrating student focus

Engaging in student satisfaction surveys showcases the university’s commitment to understanding and meeting the needs of its student body.

How to create a student satisfaction survey with Formaloo

If you’ve never created a survey before, don’t know how to code or you are a pro at it, Formaloo is the best solution for you. With a user-friendly interface, it’s easy to create an efficient survey.

We’ve made it super convenient for you to view, edit, and analyze responses as soon as they’re submitted. You and your team members can also be notified as soon as someone successfully submits a survey. Not to mention the fully customizable features, such as adding brand colors, logos, pictures, and messages.

If you want to see and possibly use some of our surveys, you can check out our gallery of more than 200 survey templates.

Let’s start with a step-by-step guide on how to create a student satisfaction survey with Formaloo.

Step 1: Begin with a blank form

First, head to your dashboard and select “+ New Formaloo,” then “New Form.” This will open a customizable form where you can start adding your content.

Begin with a blank form

Step 2: Let’s add the content

To add questions or different features, click on “+ Add field”. This will open up different types of questions, like multi-choice fields, Yes/No, Dropdown, and so on. Features include fields with email, location, date/time, and other information.

add the content to your student satisfaction survey

Here’s what you can include to make your survey vibrant:

  • Yes/No Field: Enables swift and precise insights.
  • Single/Multi-choice field: Ideal for straightforward questions with predefined answers for easy analysis.
  • Long text field: Perfect for gathering detailed and personal responses from participants.
  • Score 0-10 field: Optimal for numerical ratings, such as satisfaction levels, providing a clear evaluation metric.
  • CSAT field: Measures satisfaction using user-friendly methods, with options to use emojis for a better display.
  • Like/Dislike field: Offers insights without asking for explanations.
  • Dropdown field: Useful for respondents to select from a predetermined list, ensuring consistency and organization.
CSAT field

Step 3: Customize design & colors

Keeping the brand identity present for the survey is crucial for a cohesive and professional appearance. You can either select from one of our default themes or add your own colors.

Customize design & colors of the survey

This personalized approach creates trust and familiarity among survey-takers, ensuring alignment with your organization’s identity.

Step 4: Share your survey

Once you’ve completed the previous steps, it’s time to share your survey and collect responses. Share the survey link to gather feedback.

Essential question to include in the student satisfaction survey

The questions you include might vary for different universities, however, there are some key aspects you can get feedback on. Here’s what we suggest you get more information about:

1. Academics:

  • How satisfied are you with the quality of teaching in your courses?
  • Do the courses you’re taking effectively prepare you for your career goals?
  • Are the learning resources (textbooks, online platforms, etc.) adequate and accessible?

2. Campus Life:

  • Do you feel safe and secure on campus?
  • How satisfied are you with the availability and quality of student facilities (housing, dining, recreation)?
  • Do you feel a sense of belonging and community on campus?

3. Support Services:

  • How satisfied are you with the availability and accessibility of academic advising services?
  • Do the career counseling services adequately support your career development needs?
  • Are you aware of and have you utilized the university’s mental health and wellness resources?

4. Overall Experience:

  • To what extent are your expectations being met by your university experience?
  • Do you feel that you are receiving good value for money invested in your education?
  • How well prepared do you feel for your future career or further education after graduation?

Now that you know what the student satisfaction survey is, why it’s important, and how you can create one with Formaloo, sign up with Formaloo and start building better surveys today!

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The importance of a student satisfaction survey