Collect customers’ data on the Shopify storefront page

For every up-and-running business, it’s vital to collect customers’ data and analyze it according to the requirements and needs of the business. Read on to see how to collect customers’ data on your Shopify storefront page.


For every up-and-running business, it’s vital to collect customers’ data and analyze it according to the requirements and needs of the business. Read on to see how to collect customers’ data on your Shopify storefront page.

Analyzing the customers’ data helps the business keep in touch with them at the right time and with the correct propositions. In this article, you will learn how you can add forms to your Shopify storefront page and collect customers’ data in Shopify. Then, embed your forms to the Shopify store in just a few steps.

Shopify; The all-in-one e-commerce platform for businesses

Shopify is a cloud-based commerce platform that allows businesses to create an online store and sell products and services. It provides users a simple interface for managing their online store, including inventory, orders, shipping, and payments.

How to add foomaloo forms to Shopify

Shopify also offers a wide range of customizable themes and numerous apps and plugins to help enhance your store’s functionality and design. In addition to its e-commerce capabilities, Shopify offers a point-of-sale system, in-person sales tools, and other features designed to help merchants streamline their operations and grow their businesses.

With its ease of use and versatility, Shopify has become a popular choice for entrepreneurs and small businesses looking to start and grow an online business.

Start with these free form templates

Moreover, forms are a critical aspect of any website. Embedding forms in Shopify provides an effortless way to add these functionalities to your website without any code. For example, using contact forms or different survey forms to capture information about potential customers enables you to follow up and convert them into paying customers.

Quickly build a form with logic and calculation using Formaloo’s easy-to-use form logic builder. Formaloo logic allows you to calculate different values inside Variables and compare them to show an end result to the user when the form is submitted.

Also, with the help of ready-to-customize templates, you can build your forms faster, embed them into your Shopify, and collect data in organized tables and charts.

Customized forms to collect customers’ data in your Shopify store

This straightforward guide will help you through the process of adding advanced forms to your Shopify online shop by using the power of Formaloo:

Step 1: Build your form

Quickly build your form using ready-to-use templates or make your advanced form from scratch. Then, when you have finished editing your form, save it.

Check this form for a sample survey form.

how to embed a form in shopify
Customize your form as you need

Watch this video to learn how to make a custom form on Formaloo.

Step 2: Copy the code to your form

When you save your form, you will see a pop-up. Next, click the “Use in Website” button, as shown below.

shopify custom form fields
Click on the "Use in Website" button to get your form's codes.

When you click the button, you will see a page that displays the code to your form. Scroll down to the “Script” section and copy the code there. Then, check out the image below.

Collect Customers' Data In Shopify
Copy the code in the “script” section.

Step 3: Paste your form’s code to collect customers’ data on the Shopify StoreFront page

Log in to your Shopify and go to Online Store > “Pages.” Create a new page by clicking on the “Add Page” button on the top right side of the page. You can also edit a previously added page by choosing it from the table.

Collect Customers' Data In Shopify
Create a page or use your previously created page.

How to add a link to the Shopify page: In the content section of the page, click on the “<>” button to show HTML.

Paste the code to your form (copied in step 2 of this tutorial) into the HTML box area as shown below. Then save the changes on your page.

Step 4: Collect customers’ data in Shopify

Click on the “preview” button and enjoy collecting customer data. To see the collected data, open your forms dashboard. Then click on your form to see the results.

Step 5: Improve your data collection strategy

Test your changes and learn from your customers’ data. Formaloo gives you charts to understand the data you collect in your forms quickly. Learn how to get more conversion rates on your Shopify form and continuously work on your form improvements.


Read more about how you can benefit from the data you collect from your customers. Formaloo customer data platform provides easy-to-use tools to translate your data into impactful actions and marketing campaigns. Sign up at Formaloo for free and empower your business to grow faster.

Read this article about increasing customer loyalty on Shopify.

Watch our videos on Formaloo’s YouTube channel to see new updates and tutorials.

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Collect customers’ data on the Shopify storefront page