Built for food & hospitality

The form builder your restaurant, hotel, and franchise actually needs

Run guest, staff, and operations workflows in one place. From bookings, orders, and feedback to audits, approvals, onboarding, and multi-location reporting.

Trusted by teams that can’t afford messy operations

35K+
Monthly active customers
40M+
Data points analyzed monthly
4.7 ⭐
Based on 1,000+ review
1,800%
Average reported ROI

One platform for guest experience, back-of-house ops, and multi-location control

Most teams end up stitching together a form tool, a spreadsheet, a portal tool, an approval process, and a reporting layer. Formaloo brings all of that together. With Formaloo, your forms do more than collect submissions. They can trigger workflows, route approvals, generate PDFs, collect signatures, power dashboards, and open secure portals for staff, vendors, franchisees, or guests.

Guest-facing experiences

Reservations, event inquiries, catering requests, private dining applications, feedback forms, waitlists, allergen disclosures, waivers, and post-visit surveys.

Staff & operations flows

Shift requests, incident reports, onboarding, location audits, health & safety checklists, purchasing requests, training completion, compliance forms, and internal approvals.

Multi-location visibility

Track trends across locations, regions, brands, or concepts with live dashboards, filtered views, permissions, and shared workspaces.

An award-winning platform.
Loved by customers.

Rated 4.8/5 on average by our customers. Discover why Formaloo is the trusted solution for your needs.

Everything food & hospitality teams need

Create polished forms for guests, staff, vendors, and partners, embedded on your site, shared by link, or launched as chat-style experiences.

🍽️

Food safety & HSE compliance

Digital daily checklists for kitchen hygiene, equipment inspections, temperature logs, and food safety audits. Automated alerts when standards slip, before regulators come knocking.
Daily checklists
HACCP compliance
Incident reports
👥

Staff onboarding & HR

Digitize the full employee lifecycle — from onboarding forms and training modules to performance reviews and exit surveys. Cut onboarding time in half with automated workflows.
Onboarding
Training sign-offs
Performance reviews

Guest feedback & satisfaction

Collect and analyze guest experience data in real time. Beautiful, branded surveys at the table, post-stay, or in-app. Turn feedback into actionable insights with AI-powered dashboards.
Table surveys
CSAT tracking
NPS forms
📦

Inventory & equipment management

Track stock levels, supplier deliveries, and equipment maintenance schedules through connected forms and automated notifications. Know what you have before you run out.
Stock audits
Supplier forms
Maintenance logs
📊

Operations reporting & analytics

Build real-time dashboards that pull data from all your forms into one view — sales, labor costs, waste, compliance scores. Make decisions in minutes, not days.
Custom dashboards
Labor reporting
Sales analytics
🏨

Guest check-in & client portals

Seamless digital check-in forms, pre-arrival questionnaires, and secure client portals for hotels and hospitality groups. White-label under your brand with no coding required.
Check-in forms
White-label portals
Pre-arrival surveys

How McDonald's transformed global operations with Formaloo

McDonald's relied on paper checklists, handwritten reports, and manual data entry across thousands of global franchises. HR onboarding took two weeks. Health and safety compliance was hard to enforce. Reporting took hours. They needed a solution that could scale to 1,000+ locations without requiring a technical team.

"Formaloo was selected for its user-friendly interface, flexibility for the entire enterprise, unmatched security and compliance, and 10× faster project delivery."
Read the full case study
95%
↑ from 75%
Task completion rate
50%
Onboarding: 2wks → 1wk
Faster HR onboarding
40%
Digital food safety audits
Faster safety audits
98%
↑ from 85%
HSE compliance rate
60%
Hours reduced to minutes
Less reporting time
15%
Targeted feedback loops
Higher guest satisfaction

Guest feedback that actually drives change

Sales reps, managers, and business developers – are you tired of using multiple tools to manage your sales process? Formaloo Sales Suite brings everything you need together in one intuitive platform, saving you time and keeping your team on the same page.

Close deals faster using Formaloo sales suite

Build branded, multi-step feedback forms that guests actually complete. With AI-powered analytics, Formaloo identifies trends, flags issues in real time, and surfaces what matters most to your guests, so your team can act before problems escalate.

Response rate lift (AI forms)
317%
Results auto-optimized
96%
Customer satisfaction
+15%
Reporting time saved
60%

Everything your operation needs, in one place

No technical team required. No coding. Get from idea to live form in minutes, and connect it to everything else you use.

No-code form & checklist builder

Drag-and-drop editor with 40+ field types. Build daily opening checklists, food safety logs, incident reports, and guest surveys without a single line of code.

AI-powered analytics & dashboards

Turn every form submission into live intelligence. Formaloo AI analyzes guest feedback, operational data, and compliance scores automatically, and tells you what needs attention.

Workflow automation

Set conditional logic, automated notifications, and multi-step approval flows. When a safety incident is reported, the right people are alerted automatically; zero manual follow-up.

White-label & custom branding

Publish forms, portals, and surveys under your own brand and domain. Every guest-facing touchpoint looks like you — not like a third-party tool.

Real-time dashboards & reporting

Live dashboards that pull data from all your forms; HSE scores, labor efficiency, guest satisfaction, inventory levels; in one view. Share reports with stakeholders instantly.

Integrations & custom PDFs & emails

Connect to Google Sheets, your POS, HR tools, and hundreds more via the Formaloo App Store. Auto-generate personalized PDF reports, proposals, and contracts from form data.

Hear directly from our customers:

Perfect & easiest solution to create custom CRM. Formaloo provides many templates to get started with various use cases. The customer support is excellent. They respond right away and answer all your questions. They even send you video responses to show you how to fix whatever issue you are having and even offer different solutions.

There are many many things that can be done with Formaloo. I like the idea of not be limited to something in specific. It helps me to make developments with no code.

Formaloo is a super flexible survey/app building tool that allows the easy creation of apps. In fact, what I like most are the templates - they really showed me new ways of how to make use of type of software!

What I like the most about Formaloo is that you can make custom forms. Formaloo is great for making forms and surveys and managing the collected data.

Ease of use, folders for projects, as easy to use for forms as Canva is for image editing. Forms are much easier to create in Formaloo, especially any forms that require advanced logic or payment, which are a pain to do in the other systems.

Formaloo is a great form & survey builder for agencies as each client can be given permissions/access for each individual form. Also, each form can have it's own CNAME! No other form builder that I know of has this feature. Not only that, but they have all the features I would expect from a form builder.

Just what I was looking for! I love Formaloo because it is Simple and easy to use. I use it  to survey my clients, to better understand them.

Easy to use form builder and survey maker. Formaloo is easy to use, customer support is responsive, and it has lots of templates. It's easy to integrate Formaloo forms and surveys on the website.

Formaloo is versatile in the ways it can be used. From a simple contact form all the way to an app with multiple results that interacts with other software in your business. It's easy to use and has a very quick way to get your forms and apps built. Many of the apps I created took under a day to build.

Simplicity and the general UI/UX that this website offers for surveys. Much more attractive and more patronizable than G products. Formaloo provides better and more personalized surveys for our clients
I like the clean interface, modern design and features rich of Formaloo. I can create simple but beautiful forms with it. The support team is also very responsive. Getting lead and potential clients' contact info, and also surveying for clients' feedback after the deal. With Formaloo I can send simple but beautiful forms to collect the data I want from my clients
Formaloo provides a complete set of powerful building blocks out of the box with a powerful relational database automatically connected to them! leaving competitors way behind with its very easy to use user-interface.
Ease of use, folders for projects, as easy to use for forms as Canva is for image editing. Forms are much easier to create in Formaloo, especially any forms that require advanced logic or payment, which are a pain to do in the other systems.
It's easy to create forms that look attractive and increases response rate. The reporting dashboard is a great plus to keep track of responses. Formaloo helps me to create forms that are easy to complete, and more importantly visually appealing to increase response.
Formaloo has a large library of form templates that makes it easy to get started with their platform. I've also used Formaloo to build out very complex assessment forms from scratch using advanced calculation logic and workflow. I'm really impressed with their continued development velocity.

Frequently asked questions

Do I need a technical team to set up Formaloo?

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No. Formaloo is a fully no-code platform built for operations teams, not developers. You can build a food safety checklist, a guest feedback form, or a staff onboarding workflow using the drag-and-drop editor and be live in hours. McDonald's deployed Formaloo across 1,000+ franchises without a dedicated technical implementation team.

Can Formaloo handle multiple locations or franchise networks?

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Yes — that's one of the core reasons enterprise food operators choose us. You can manage forms, checklists, and workflows from a single workspace while giving each location, franchise owner, or regional manager access only to what they need. Formaloo has 10 access levels, from workspace down to individual database row, so your data stays structured even as your network scales.

Is Formaloo GDPR and HIPAA compliant?

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Yes. Formaloo monitors all active workflows and integrations in real time across your workspace to keep you compliant at all times. The Enterprise plan includes full HIPAA compliance, advanced security and admin controls, SAML and SSO, and an on-premise deployment option if you need all data to stay within your own infrastructure.

What does it cost, and is there a free plan?

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Formaloo is free to start with no credit card required. Paid plans begin at $12 per month. Learn more about Formaloo pricing.

Can we brand the forms and portals with our own logo and domain?

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Yes, fully. Every guest-facing form, checklist, survey, and portal can be published under your own brand and custom domain. Formaloo branding is removed entirely on paid plans. This means your guest satisfaction surveys, check-in forms, and employee portals all look like your product — not a third-party tool.
You can even brand the Formaloo dashboard with your own logo and domain using Formaloo's self-hosted (on-premise) solution.

How does Formaloo handle food safety and HSE compliance workflows specifically?

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You can build digital checklists for daily kitchen hygiene, equipment inspections, temperature logs, and food safety audits with conditional logic that automatically escalates failed items to a manager. Incident reports trigger automated notifications to the right people the moment they are submitted. Every submission is logged with a full audit trail — so you're inspection-ready at any point without manually chasing records.

Can guests fill out forms on mobile or tablet?

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Yes. All Formaloo forms are fully responsive and optimized for mobile devices by default. Whether a guest is completing a satisfaction survey at the table on their phone or a staff member is running through a closing checklist on a tablet, the experience is fast and clean with no app download required.

What happens to our data if we decide to leave?

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Your data is yours. You can export all form submissions, responses, and records at any time in standard formats. Formaloo does not lock you in — and if you are on an Enterprise plan with on-premise deployment, your data never leaves your own servers in the first place.

How to analyze form responses with AI?

FAQ icon

Formaloo’s AI-powered analytics transform responses into insights. Use data blocks like tables and charts to track trends, measure performance, and make data-driven decisions with automated reporting.

Your operations are too important for paper forms!

Join thousands of restaurants, hotels, and hospitality brands who've replaced clipboards with Formaloo. Free to start, enterprise-ready from day one.